In Beauty, Scurton posses the question, “What is ugliness and why do we flee from it?” (Scurton 4). From the readings it appears that ugliness is continually determined in relation to beauty. This binary serves as a rigid way of understanding the world around us. In History of Beauty, Umberto Eco surmises that this binary originated from the portrayal of ideal beauty. He explains, “Beauty has been identified with proportion” (History of Beauty, 61). From the perspective of ancient Greek culture, beauty had a distinct composition. Therefore, he argues, “it’s natural that all beings who did not embody such proportions were thought of as ugly” (On Ugliness, 23). In this sense, beauty does create a specific space that is marked by the inclusion of some and the exclusion of others. Hence, Eco is arguing that ugliness only exists as a response or lack of beauty.
As Eco observes, the process of demonization has always taken place to depict “the Other, the foreigner” (On Ugliness 185). The other is interpreted as a deviation to what has been deemed the “norm”. However this deviation is emphasized mainly through the physicality and is seen as intrinsic attributes that are immutable. Hence the physical features have come to be associated with one’s character, extending the non-physical to the physical. In this sense, one’s character is defined from the outside in.
In Typecasting: On the Arts and Sciences of Human Inequality, Ewen & Ewen discuss the photographic research of Alphonse Bertillon in the late 19th century. Photography was seen as a way to capture “irrefutable proof of essential human differences” (Typecasting 226). Furthermore Ewen & Ewen argue that photography served to support the theory that “the taxonomic order of living things was predicated on the idea that the character of each individual organism was defined by its relationship to a clearly demarcated physical standard” (Typecasting 223). Therefore, individuals could be classified by these physical differences. Like the ancient Greek culture, perfection or the lack thereof was determined by a physical standard as a means to identify and compartmentalize individuals. In Bertillon’s opinion, an individual’s identity was fixed, an “immutable legacy” that served as a means to “see an individual in the milieu of the crowd” (Typecasting 230, 234).
In today’s society is one’s physical appearance truly immutable? With the development of various products and procedures can one’s character truly be determined from the outside? Can ugliness be detected from the physical appearance?
One example of this ability to alter ones appearance can be seen in Spanx products. While the change might be slight in this case, the individual is still able to have control over his or her appearance. One of the brand’s slogans declares, “Super-duper shaping… Get instantly transformed!” (www.spanx.com). In this sense, is there really a fear of ugliness anymore?

Bibliography:
Eco, Umberto. On Ugliness. Trans. Alastair McEwen. New York: Rizzoli, 2007. Print.
Ewen, and Ewen. "Finding the Individual Within the Group." Typecasting: On the Arts and Sciences of Human Inequality. 223-34. Print.
Scruton, Richard. Beauty. Oxford: Oxford UP, 2009. Print.
I'm confused how Spanx indicate that there is no longer a fear of ugliness...
ReplyDeleteAnna Akbari
I think, as given with your Spanx example, we have less of a fear of ugliness today and more of a desire or need to manage it. We are always trying to hide or reshape or even get rid of (via plastic surgery, waxing, etc) features that we perceive as unattractive. At the core of that is still fear, but I think it is more of a fear of not being able to measure up or compete or make oneself beautiful/conform to beauty ideals.
ReplyDeleteThis final discussion about spanx suggests that beauty is largely a matter of thinness. While this is an aspect of what we consider beautiful I don't think it solves the issue of beauty vs. ugly. You could look a bit more into other forms of body modification, but as it goes even with all of these developments there are still the beautiful and the ugly. Even if everyone in society ups their looks artificially, there will still be a scale.
ReplyDeleteI think that we are still scared of ugliness today, which is why we feel the need to purchase products such as Spanx. We do still fear being perceived as ugly, but we have ways of managing our ugliness and imperfections. Your question of whether or not “ugliness be detected from the physical appearance?” is interesting due to the cosmetic surgery that is widely available today. It may be difficult to detect ugliness from the physical appearance due to the fact that it is hard to tell whether someone’s appearance is natural or a product of cosmetic alteration.
ReplyDeleteClaire Wong